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For many sales and marketing professionals, personal proximity to the customer is still an important point in customer acquisition and retention.

Showrooms & Pop-Up Stores

For many sales and marketing professionals, personal proximity to the customer is still an important point in customer acquisition and retention. That’s why stationary areas in the form of a pop-up store or showroom are a thoroughly worthwhile concept for more and more retailers and sellers. The advantages of this concept are not only customer proximity and loyalty, but also the opportunity to market new products directly on site and thus to strengthen or create a new image for the company in a direct exchange.
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